Stories are what connect us. That’s why I’ve turned my passion for storytelling into a career. And I love what I do.
Hi, my name is Dan.
I’m a Senior Content Strategist at Valley Bank. Let me tell you my story.
The cliff notes...
I started writing as a kid. Joke books. Ghost stories. Adventure tales. From there I was drawn to journalism and the human stories I could tell, like the young boy with a debilitating heart condition who inspired his brother’s high school football team to victory; or the dog musher who, trapped in a blizzard hundreds of miles into the Iditarod, chose to end her dream of finishing the infamous race to save the life of one of her beloved dogs.
This love for storytelling led me to discover a career as a copywriter and content strategist. Showing brands the power of effective storytelling is my goal everyday. From thought leadership, to marketing and advertising, to community stories, brands have great stories to tell and I help them do effectively to have the greatest business impact.
I strive to not only help brands tell compelling stories to consumers, but I’m also committed telling the story of the power of content to internal audiences. Showing key stakeholders the business benefits of effective content strategy is key to an organizations success. Analyzing data, translating consumer trends, and optimizing digital content for SEO are all part of the storytelling process.
Now that you’ve learned a little bit about me, check out some of accomplishments.
This love for storytelling led me to discover a career as a copywriter and content strategist. Showing brands the power of effective storytelling is my goal everyday. From thought leadership, to marketing and advertising, to community stories, brands have great stories to tell and I help them do effectively to have the greatest business impact.
I strive to not only help brands tell compelling stories to consumers, but I’m also committed telling the story of the power of content to internal audiences. Showing key stakeholders the business benefits of effective content strategy is key to an organizations success. Analyzing data, translating consumer trends, and optimizing digital content for SEO are all part of the storytelling process.
Now that you’ve learned a little bit about me, check out some of accomplishments.
My career has taken me to companies like...
I’ve been lucky to lead big creative projects and collaborate with incredible people on things like...
Print advertising
Digital advertising
Digital Content
Video
I scripted and co-produced these videos.
Social Media
Advertorials
What some of my colleagues have said about me...
He's a proven strategic and creative thinker and writer, strong collaborator, outgoing and overall great team member.
– James Albers
AVP, Creative Team at Wells Fargo
Dan has a strong work ethic and great attitude. He was always willing to help out with new clients and projects and doesn't shy away from a challenge.
- Melissa Caravella
VP, Client Services at BlueSpire Marketing
Experience in the following...
Where it all started...
Prior to my career in marketing, I honed my craft as a journalist and editor. There are lots stories I could share, but this one here is one of my personal favorites.
My alma maters
Want to learn more about me?
Check out my LinkedIn page to learn more about my professional experience and background.